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06-01-2011 1:59 PM

Lighting cycs with Selador luminaires

Selador cofounder Rob Gerlach discusses how to light cycs with ETC Selador LED luminaires: It's difficult to prescribe the best approach for using Selador to light a cyc without knowing parameters like height, distance between the cyc and the fixtures...
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08-12-2010 3:51 PM

ETC Live!

ETC lights venues all aro und the world – theaters, museums, tradeshows, amusement parks, concerts and more. One of the main reasons our equipme nt is so popular is because we understand what lighting professionals need for their varied applications...
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04-27-2010 12:23 PM

Selador Vivid Fire and Ice: a designer turned from skeptic to fan

Lighting Designer and Guest Blogger Chris Rynne talks about his first experience using the newest members of the Selador Series of LED fixtures, Fire and Ice: Last year, I was in a conversation with David Lincecum, marketi ng manager for ETC, and in that...
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04-01-2010 1:19 PM

People for the ethical demonstration of Selador

ETC Field Project Coordinator David Hilton discusses an important issue facing lighting designers: There’s a tragedy occurring every day in this country – a tragedy that affects lighting designers and technicians alike. This tragedy is unfolding...
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03-01-2010 3:25 PM

Fire & Ice

ETC Fixtures Product Manager Tom Littrell discusses the newest Selador Series fixtures: Vivid Fire and Vivid Ice have just released. In an environment where every LED offering touts its ability to make full-range color, you may ask yourself why we decided...
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03-01-2010 12:27 PM

Why additive color mixing matters

I guess that is a mighty 'heady' title for a blog post from a guy who has been silent on this Light Minds blog for months. Well... I am breaking my silence. Fact is, I have been busy, but now I feel motivated to write, and hopefully that will...
Posted by dlincecum | with no comments
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02-27-2009 8:19 AM

Which Pizza would you prefer?

We held a celebration of the Selador integration in to ETC yesterday. Everyone got free Pizza and a chance to look at the new fixtures and understand the technology and what makes them different. Fred had the idea for a pizza display using an RGB fixture...
Posted by dlincecum | 1 comment(s)
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02-16-2009 8:00 AM

Welcome Selador to ETC - a new home for the x7 color system

My name is Rob Gerlach. I am one of the co-founders of Selador. Today we announced that ETC has acquired the Selador LED product line. This is, of course, a really big day for me and fellow co-founder Novella Smith, but I think it’s also a big day...
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