Light Minds at ETC Workshop 2008
Every year about this time we hold a workshop for our dealers and reps in the US. It is always a fun event and we try to keep things active and upbeat. Attendees get in depth product training and we have a lot of fun outside activities as well. The event has full press coverage on our main website and you should deifinitely take a look. Of special note is the fantastic video coverage provided by our own Lincoln Theiler (webmaster and digital designer) and Joe Kirschling (Technical writer and officer of fun.) Putting these two together was a brilliant idea. You have to watch the daily video coverage in order to get the flow of the event. You may feel just like you are there! But don't get hypnotized. Wednesday Thursday Friday
There is also a daily newsletter including a column by a mystery "snoop" - an anonymous dealer or rep (we don't know which) who takes shots at us daily. We had three great guest speakers this year. Tim Hunter gave a great presentation on "convergence" and he will be doing a workshop this morning. We had a specialist in the field of Marketing to churches who gave 2 sessions and then a very great presenter - Chuck West from the UW who did 2 sessions on sales. This event has been developing for years and it has really gotten quite advanced.
One of the reasons I love working for ETC is that most everything is sprinkled with fun. The fun is infectious and it extends out into our dealer and rep network and to our customers too. Watch these videos and join the fun.
David