Blogs

Welcome Selador to ETC - a new home for the x7 color system

My name is Rob Gerlach. I am one of the co-founders of Selador. Today we announced that ETC has acquired the Selador LED product line. This is, of course, a really big day for me and fellow co-founder Novella Smith, but I think it’s also a big day...

Posted to Light Minds Think Alike by rgerlach on 02-16-2009

Filed under: selador, x7 color system, led

A bit on Networking - and byting off more than I can chew

Let me first say that my prior post on Dan's Rose Colored glasses was all in good fun and the name was entirely inspired by the coloration of the photo in which he appeared. Dan commented that he had a better photo for me. Notice that he has taken...

Posted to What am I thinking? What are you thinking? by dlincecum on 10-28-2006

Filed under: ACN, Net 3, ETCNet 2

The LDI Preshow Game part1

I arrived in Las Vegas today. My advice, relax when you get off the plane. Stop and eat, use the bathrooom, shop. Take your time. When you arrive at baggage claim - stand back. I saw a guy take out 2 people diving for his bag! He just couldn't stand...

Posted to What am I thinking? What are you thinking? by dlincecum on 10-18-2006

Filed under: ETC, LDI 2006, barbizon, Seachanger

Who is Eos?

Who is Eos? Well hopefully you have read the two posts that relate to this one.( The new faces of control ) ( Who is Congo ) Now meet the newest face of ETC controls, Eos. At first glance Eos appears to boldly go where ETC has not gone before. Its hardware...

Posted to What am I thinking? What are you thinking? by dlincecum on 01-07-2007

Filed under: eos, Obsession, virtuoso, ETCxpression, Grand MA, Haptics, Whole Hog 3

The real story on Express and Expression

Many of you may have heard that we had to abruptly stop taking orders for Express and Expression consoles a couple of weeks ago. With the dust having settled a bit I wanted to offer a clear (we'll see how clear!) explanation of what is up with these products...

Posted to Light Minds Think Alike by dlincecum on 08-13-2008

Filed under: express, expression

Part 2 of The new faces of ETC - Who is Congo?

I’m going to talk about the two new faces I described earlier in alphabetical order – First Up Congo. (If you're new here you may want to read this post first .) Congo is dubbed the Avab board by ETC. Many of you may be wondering what...

Posted to What am I thinking? What are you thinking? by dlincecum on 12-07-2006

Filed under: Congo, Avab

2 Scene or not 2 Scene

I've been hesitating to blog on this - but I think it is time. There are a couple of threads on this in the ETC forums. In the near future ETC will have to cease making the Express consoles. These desks have been a mainstay of our console sales for over...

Posted to Light Minds Think Alike by dlincecum on 06-16-2008

Filed under: 2 scene preset

The new faces of ETC

This is the first in a three part series about our controls product line at ETC. ------------------------------------------------------------ ETC’s past is firmly anchored in controls. Starting its life as an idea and a single product – ETC...

Posted to What am I thinking? What are you thinking? by dlincecum on 11-19-2006

Filed under: ETC, eos, Congo

LDI - over

I traveled home on Monday and had the pleasure of saying farewell to the Las Vegas Airport. It was about as much fun as arriving there. I am always fond of saying that, "LDI is only 3 days in the year." Usually, I utter this to someone saying...

Posted to What am I thinking? What are you thinking? by dlincecum on 10-24-2006

Filed under: LDI 2006

Truth in advertising

Now tell me - really tell me. Has the guy in this ad ever been seen in a technical lighting situation? Have you seen this ad campaign from Philips? These are some very pretty people - and no offense to us lighting types - but some of these things don't...

Posted to What am I thinking? What are you thinking? by dlincecum on 10-18-2006

Filed under: lighting, source four edlt, selecon

Chop wood, Carry Water

A Zen Proverb Chop Wood, Carry Water . This is what we do before enlightenment. This is what we do after enlightenment. Stacking firewood is an art in Bavaria. I noticed this the first time I ever came here - but I am now struck by how significant the...

Posted to What am I thinking? What are you thinking? by dlincecum on 08-07-2007

Hey, what are you all looking at?

On etcconnect.com, that is. I just finished compiling an internal report on web activity on our site for May, and thought it might be interesting to share openly some notable ETC web trends. First of all, we've been having a great start to 2008. Before...

Posted to Light Minds Think Alike by john.kuehl on 06-05-2008

Filed under: marketing, web

Art mirrors Life - Work mirrors Dilbert

I walked into the Los Aneles office of ETC this morning to a perfectly unexplainable moment. It was an art installation, it was Dilbert, it was life. If you have not heard yet - you will soon - there is a changing of the guard in the sales department...

Posted to What am I thinking? What are you thinking? by dlincecum on 04-30-2007

Get Smart, Get Moving!

I alluded to this last week. We have another new desk to discuss. Building on the acceptance of Smartfade, we have tailored ML to run moving lights. A few items - right off the bat, because you are wondering - it handles 24 moving lights and 48 dimmers...

Posted to What am I thinking? What are you thinking? by dlincecum on 03-03-2007

Filed under: ETC, SmartFade ML, Prolight, USITT

Dr. DMX surrenders

I captured the real Dr. DMX today. Doug Fleenor finally succumbed to my chase of him. He surrendered peacefully , hands raised to show he had no digital weaponry. As I apprehended the suspect - Ken Wagner forced me to see demos of all the latest Fleenor...

Posted to What am I thinking? What are you thinking? by dlincecum on 10-22-2006

Filed under: DMX, Fleenor Design

Recent Posts in Blogs